"Broaden Your Borders" | Rochester Global Connections Visits NSP


Earlier this year NSP was connected with a local organization, Rochester Global Connections, by our great friend and one of Rochester's biggest cheerleaders, Alyssa Belasco :) Rochester Global Connections is a nonprofit that promotes “international understanding and cultural exchange between our community and international students and visitors”. Alyssa called us after an overwhelmingly inspiring meeting she had with a delegation of women from all around the world hosted by RGC, with the resounding declaration, “You just have to meet them!” All of the women are creative entrepreneurs and business owners within their own home countries, from Algeria, Tanzania and Malaysia, just to name a few.

The ladies were on a journey throughout the States and came to Rochester through the U.S. Department of State's International Visitor Leadership Program (IVLP), a program designed to build understanding between professionals from abroad and local communities during short-term exchanges. The delegation traveled and participated in workshops and site visits, as well as met with local specialists among many different careers. We were lucky enough to be included on that list!

Olori Ajayi | The Katie Wang Company (Founder, Chief Operations Officer) | Nigeria

Olori Ajayi | The Katie Wang Company (Founder, Chief Operations Officer) | Nigeria

Dr. Welyne Jeffrey Jehom | Anthropologist, Emporoh Plt. (Founder) | Malaysia

Dr. Welyne Jeffrey Jehom | Anthropologist, Emporoh Plt. (Founder) | Malaysia

Lynda Serir | Urban Music Artist, Business Owner | Algeria

Lynda Serir | Urban Music Artist, Business Owner | Algeria

The goal of the IVLP is "to provide firsthand knowledge about U.S. society, culture, and politics, while cultivating lasting relationships." There is no application process for the program - participants are nominated by the staff at the U.S. Embassies, and each delegation or project has a theme. Themes can be anything from Civic Education, to Energy Security to Environmental Protection. This particular project theme was Women and Entrepreneurship (so you know we're ALL about it). The ladies were accompanied by a liaison officer from the Philippines, Dr. Teresita Bernales.

As soon as these women walked through our doors, our studio was alive with conversations, hugs and instant friendships. We met Olori Ajayi, Foudner and Chief Operations Officer for the Katie Wang Company, an ethical apparel sourcing and production company in Nigeria. The brand focuses on transforming and empowering women through their choice in fashion and lifestyle. Olori has been nominated as one of the Top 100 Female Entrepreneurs in Nigeria! We were also introduced to Lynda Serir, an urban music artist and bakeshop owner from Algeria. She has released several albums and sings in Arabic, French and English. In total, there were six women in our studio, sharing their stories and their passion for connecting others through their work. It was so inspiring to be in the same room as women from different corners of the world, who are dreaming big and pushing boundaries. We felt like we had known them for years, instead of the 30 minutes they were able to take out of their busy schedule to spend in our studio!

Teresita Bernales, Ed.D. | President of Bridges, Etc. | Philippines

Teresita Bernales, Ed.D. | President of Bridges, Etc. | Philippines

Mariama Colley | Proprietress, Studio 441 | The Gambia

Mariama Colley | Proprietress, Studio 441 | The Gambia

Aysha Boma | Founder and Managing Director, Tembea Mara | Tanzania

Aysha Boma | Founder and Managing Director, Tembea Mara | Tanzania

“Broaden Your Borders” is RGC's slogan, and a sentiment we hold near and dear to our hearts here at NSP – keeping our hearts open to all the beautiful and unique people we meet on a daily basis, never limiting ourselves to fit into a certain mold, and always learning from our neighbors. These badass women continue to be an inspiration for us (we're all Facebook friends now!) as they travel the world and strive for success in their personal and professional lives. So, we encourage you to meet someone new this week, listen to their story, share yours, and maybe even start chasing that dream you've been putting off for a while.

Special thanks again to Alyssa Belasco for connecting us with the organization, and Josephine Perini, Director of International Visitor Programs at Rochester Global Connections, who hosted the delegation here in Rochester.

Real Women of Rochester | Jessica Lewis

Jessica Lewis | Age: 32 | Communications Specialist


Q: Tell us about your journey through womanhood.

A: As a little girl I always admired beautiful, strong, smart women. I looked to those women as an inspiration for myself because I've always been driven, hardworking and goal-oriented, and aspired to be the best person I could be. As I grew and matured I knew how important it was for other girls to see someone who could be an example to them. I made it a priority to pay it forward to other young women coming behind me. I've always prided myself on living a life that could be an example for others. I want girls to know that you can love yourself, be confident, strong, and in charge of your life and make decisions that make you happy and feel fulfilled. Those principals have guided me on my journey to womanhood.

Q: What would you say to another woman who may be going through something you've been through?

A: My advice to another woman going through something I’ve been through is to always stay the course. I would encourage her to step out on faith, being unafraid to make mistakes. It is through mistakes that we develop our own path to self-discovery.  I would also say don’t let fear, doubt or anxiety get in your way. You are an over-comer and victory is an arm’s reach away. I would caution any woman against comparing themselves to others as each woman has her own journey.  And, lastly, in the face of adversity never comprise your integrity.


Q: How do you feel when you look at your favorite photo of yourself from your shoot?

A: I feel awesome. It’s like I’m in awe.  

Q: What would you share with a woman who doesn't think she is beautiful enough to be photographed?

A: I would say “pish-tosh.” Every woman is beautiful. Beauty is not just what’s on the outside, although society has conditioned us to believe that. Beauty is what’s on the inside. Furthermore, we are each beautiful in our own way. We have to look beyond society’s standard of beauty and create our own. 

Q: What message would you like to share with other women?

A: Women have been constantly told how to look, act, dress and carry ourselves. Women are blazing trails as entrepreneurs, professionals, mothers, business owners, and often doing so simultaneously. While women wear many hats, and play many roles, our appearance can often be scrutinized. Recognizing who we are and the greatness within us affirms our ability to excel in our various endeavors and empowers us to persist.   

Q: What are your thoughts on beauty?

A: Beauty comes in many different forms. On the outside it’s represented by various hues, tones, shapes, sizes and color. On the inside it’s represented by joy, peace, love, confidence and positive self esteem.  


Q: What are your hopes for the next generation of women? What advice would you give to them?

A: My advice to the next generation is to continue to blaze new trails and break barriers. I hope that each generation learns and grows from the last, and creates new standards for themselves that are empowering, encouraging and uplifting. 

Q: What would you say to your sixteen year old self?

A: I would tell myself to continue to follow your dreams and passion. Don’t be deterred by outside forces that have no bearing on you and avoid the guy that’s coming your way senior year.

Q: What's the most empowering experience you've had as a woman?

A: My most empowering experience as a woman is the launch of my public relations firm, LáLew Public Relations. My passion for public relations began in college. While an undergraduate student at Buffalo State College, I served as the president of an on-campus club called Black Active Minds which led student meetings around pressing issues such as race, equality and social justice. I often found myself engaging in meaningful conversations with peers and would promote club activities and publicize special events. Years later, those experiences coupled with my professional experiences would come full circle with the launch of my own public relations company.    

In March, LáLew PR turned two years old and I can proudly say that I am a successful entrepreneur, owning the fastest growing, Black-owned, woman-owned public relations firm in Rochester, New York. 


Q: When do you feel the most beautiful?

A: I feel most beautiful on the outside when I feel good on the inside. 

Q: What do you love about being a woman?

A: I love the strength of being a woman.